Prada Paradigme EDP

Prada Paradigme (2025) is the masculine counterpart to the house’s blockbuster Paradoxe, designed to capture a modern, "avant-garde" masculinity through a commercially polished, ambery-woody profile. Fronted by actor Tom Holland, the fragrance opens with a crisp, "polite" blend of Calabrian bergamot and airy musks, transitioning into a green, aromatic heart of bourbon geranium before settling on a warm, resinous base of benzoin and guaiac wood. Visually, it mirrors its feminine sibling with the iconic triangular bottle, reimagined in a striking black-to-green gradient. While the marketing positions the scent as a redefinition of male elegance, olfactory critics often categorize it as a "safe," versatile crowd-pleaser—clean, soapy, and sweet—that aligns closely with current mass-market trends rather than offering a disruptive niche experience.

Top notes: Unfolding on a fusing Calabrian bergamot heart and airy musks uplifting the entire composition.

Heart notes: At the heart, an iconic green bourbon geranium, this time reinvented with floral rosy facets.

Base notes: Opening on the warm sensuality of ambery woods composed of Peru Balm and Benzoin resin and vigorous Guaiac wood.